The sneaker resale market is alive and kicking, whoever tells you otherwise needs to get their facts straight. You see, while the waves and trends change, one reality remains. Everybody still wants a cool pair of sneakers, let alone an exclusive pair. Now, the values of certain lines and silhouettes change depending on where you live. But one thing’s for sure, and it’s that sneaker reselling in Japan is an opportunity nobody should miss out on. So, why should you look into it, and will it be worth the trouble? Let’s find out together!
The Japanese Sneaker Culture Is Impressive!
Before we jump into the boom of the sneaker industry in Japan, let’s see what happened before. You see, if we partly attribute the general spread of the culture to Nike, well, brace yourself for this one. Nike wouldn’t have become what it is today if the founding fathers didn’t import Onitsuka Tiger sneakers! And although that partnership didn’t last, we got two awesome brands out of it: Nike and Asics. Now, let’s dive into when the culture prospered the most in Japan!
The 90s were certainly a period that caused a shift in the perception of sneakers around the world. Michael Jordan was at his peak, the Dream Team was a thing, and collabs were starting to become a thing. This widespread popularity naturally reached Japan, along with streetwear. After all, some of the biggest stores currently are based in Japan! And well, wherever the sneaker industry goes, sneaker reselling goes. So, let’s talk about that, shall we?
Sneaker Reselling in Japan – An Investment Worth Making
According to statistics, the Japanese sneaker market was worth $3.34 Billion in 2023. If the projections are correct, it will hit a whopping value of 4.76 Billion by 2032. Now, we all know that the sneaker reselling market grows along with the sneaker market. In other words, sneaker reselling in Japan will also grow in the coming years. After all, the hype game is as big as ever with many exclusive collabs happening. Mind you, many collaborators are Japanese designers, and that should say enough about the market appeal. However, if you wanna get into sneaker resale in Japan, you should know your resale sites!
Where to Start Sneaker Reselling in Japan
First off, if you’re new to the whole gig, you might wanna hold your horses a bit. Make sure you know all your sneaker reselling basics before going big, or else you’ll go home. But if you already are locally well off in the game, thinking about expanding your game ain’t wrong. Or well, if you live in Japan, then this is gonna be right down your alley. So, if you’re really taking your sneaker reselling in Japan seriously, here are the sites you should know.
First off, we have international classics like StockX, GOAT, and so on. If you live outside of Japan and wanna expand your game, these are good options. However, you gotta mind all the fees and details when it comes to shipping. Now, if you want something more local, we got you. SNKRDUNK is the StockX equivalent in Japan. From all the exclusive sneaker drops to streetwear and trading cards, you can start your business there!
Lastly, we have another platform that is international with a special Japan section. Mercari is a really versatile place where you can practically sell anything. However, if you wanna sell items specifically from Japan, they have the Japan Drops section. You can sell kicks, streetwear, collectibles, and even high-end products! And now that you know all that, you have the freedom to choose where to start your business.
But Before You Resell, You Gotta Cop
The talk is easy whether you’re looking into sneaker reselling in Japan or anywhere else. However, you gotta have the right kicks to do so, aka exclusive and valuable drops. Now, copping these kicks for retail is a challenge on its own. That’s why we decided to help you out with this guide! But long story short, you will need a good sneaker by your side, and what’s better than NSB3? From Shopify to Nike SNKRS and more, NSB3 can open so many opportunities for you. So, what are you waiting for? Get your copy today to get started on your resale journey. Godspeed!
