When we talk about the growth of the sneaker industry, the focus is usually on the USA. And that’s pretty understandable considering how it was the catalyst for that growth. However, this growth surpassed the US borders and became an international phenomenon. With brands growing their reach and athletes from all over the world, it’s definitely expected. So today, we’re gonna talk about a market that some overlook while others know the value of. Read on for everything you should know about the sneaker market in India!
Rise of the Sneaker Market in India
Because culture knows no borders, sneakers certainly made their way across the oceans. And people often overlook the sneaker market in India for many reasons. But today, we’re gonna show you why you shouldn’t! According to the latest statistics, in 2023, the sneaker market in India generated $2.63 Bn in revenue. And the projections show a growth that will lead to $3.55 Bn in revenue in 2028! So, in conclusion, it’s a market that you shouldn’t sleep on. But what’s the reason behind this growth?
Well, for starters, western influence plays a big role. You see, everyone is familiar with the Michael Jordan lore, and by default his sneaker line. Moreover, with the internet taking over the world, it’s hard to stay isolated from worldwide phenomena. So, this exposure led Indian sneakerheads to ride the trend waves when it comes to hot drops and more. Naturally, this all reflects on the sneaker reselling market, because if one industry grows, the other definitely will.
Who Are the Big Ballers of the Sneaker Market in India?
Just like every industry in the world, there’ll always be favorites, and the sneaker market in India is no different. So, we’re gonna check out what the top five sneaker brands there are! While they won’t be very surprising, they give an outlook of what the market prefers to wear.
- Nike
- Adidas
- Puma
- Reebok
- Skechers
Now the first two are pretty predictable, and so is Reebok. However, Puma taking third place is proof of how sneaker brands have their own niche in different markets. And finally, in an interesting twist, Skechers takes fifth place. If there’s anything we can say about Skechers, it’s that they have some of the most comfortable kicks. In other words, it seems like the Indian market values comfort over looks to a certain extent!
Best Sneaker Reselling Marketplaces in India
From international reselling platforms to region-specific marketplaces, there are many places you can flip kicks in India! It all depends on your preference when it comes to reliability, speed, and cost. Don’t worry though, we rounded up the best resale platforms in India so you don’t go through the pain of looking. But the pressing question here is, how can you score all the best kicks for retail?
How to Buy Kicks for Retail in India
Well, many people sleep on how popular sneaker drops are in India. And if you wanna become a sneaker reseller, you’re gonna need a solid sneaker bot that supports sites in the region. Luckily for you, NSB knows exactly how important it is to support said sites! And well, you don’t have to look too far because NSB supports some of the most important places. We got Nike India, Superkicks, and more to choose from, and our users have been consistently kicking ass on drop days! So, what are you waiting for? Go on and get your NSB3 key today to kick ass on the next drop. Godspeed!