Nike Dunk Setsubun Low – Devils Out, Fortune In!

Nike certainly knows how to celebrate special occasions, even if it’s a whole year later. And this April, the Swoosh is paying a tribute to the Setsubun festival. What’s that, you ask? Well, we’re gonna answer that and take a look at the upcoming kicks with the same name. So, here’s everything you need to know about Nike Dunk Setsubun! But if you’re looking for something a little less festive, our blog has everything you might want.

What’s Setsubun Festival?

Setsubun is the day that comes right before spring in the old Japanese calendar. In fact, the word literally means “seasonal division”, so there’s that. On that day, Japanese people celebrate with their traditional Mamemaki or bean scattering. What they do is throw roasted soybeans out the door or at a person dressed as a demon. All the while they chant: Devils out! Fortune in! These beans symbolically purify the household of all evil spirits that bring misfortune and bad health! So, how does this tradition translate into a pair of sneakers?

Nike Dunk Setsubun Is Storytelling at Its Finest!

So at first glance, Nike Dunk Setsubun looks like a low-effort pair of sneakers, but it’s not. The base starts off with cracked beige leather with different shades of brown on the overlays. But that’s not all, or else it would be a pretty dull pair of kicks. The swoosh, sock liner, and Tsuno Daishi motif on the heel will come in a very nice shade of purple!

That’s not all though, because the insoles are artwork on their own. In fact, they feature special artwork by Utagawa Kuniyoshi that dates back to the Edo period (1840s). The artwork is about a bean-throwing boy who would grow up to be the warrior Sakata Kintoki. That’s basically an old Japanese folktale, so when we say the Nike Dunk Setsubun is all about storytelling, we mean it!

Release Info

Nike Dunk Setsubun will finally land on Nike SNKRS after a year of waiting! The kicks will drop on April 11, 2023, and will retail for $110. These babies will definitely be worth your penny, especially if you cop in bulk. You see, if you flip each pair for $200+ on average, you’ll definitely make some pretty decent profit! And who knows? It could be a humble start for your resale business.

Wanna Catch the Nike Dunk Setsubun?

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