When you wanted to buy a sneaker back in the day, your options were few. You either stood in line for it with the crowd or made someone stand for you. If you missed out, you either had to forget all about it, or you could buy it by contacting a guy who ‘knows a…
Today, we’re going through a nice historical Nike journey. From the OG Blazers to the new Off White Nike Blazer, we got a nice story! In the early days of Nike, the Blazer was considered a basketball shoe. In fact, the Nike Blazer was Nike’s first take on a basketball shoe, even before basketball technology…
The Air Jordan 1 is an all-time favorite silhouette and Jordan Brand knows it. So, what better way to profit from it than to milk the model for all its got? This year, there are a reported 30 new colorways bound to drop. Okay, all bitterness aside, Jordan Brand is bringing us its latest colorways…
Steering away from all of the Yeezy news, here’s some drama about Nike. Colin Kaepernick, the former NFL player who famously took a knee instead of standing during the American National Anthem, is in Nike’s 30-year anniversary advertisement campaign, and some people aren’t having it. They’re even burning Nikes in protest to featuring Kaepernick in…
The same shoes Justin Timberlake wore to the 2018 Super Bowl half-time show are now dropping in an all-new colorway. The Air Jordan 3 JTH “2-Minute Warning” pair immediately sold out the night of the performance following an Instagram post. Now they will drop in Bio Beige. We’ve seen this colorway, along with some others, in…
Following on last Year’s customizable White Nike Air Force 1 Low, Travis Scott is dropping a new iteration. On August 10th, 2018 a “Sail” version of the Nike Air Force1 Low will drop. Travis Scott Nike Air Force 1 Low Sail This version looks identical to the previous one which dropped in December. But this…
With Nike’s financial numbers out, there’s no doubt that innovations played a big role in the company’s successful year. According to Hypebeast, more than 80% of Nike’s growth is driven by new innovation. This includes the Nike React Element 87 that many people are calling the shoe of the year. Nike React Technology In 2017,…
Nike will be dropping yet another Travis Scott Air Force 1 in less than a year since the last drop, and it’s not that different from the OG pair. From a distance, you can easily mistake either for the other. The last Air Force 1 collab saw a White colorway with gum bottoms. This time, the Travis…
Hyped shoes were once about the history, the story, and what they represented. Today, the hype of a shoe really depends on who’s ideas and name went into making them. It’s a new world where anyone can become a designer, even if they didn’t go to design school. And that work is better known as…
The success of Virgil Abloh’s collaboration with Nike is unwaning as the releases unfold. Away from the classic renditions that we’ve grown accustomed to, an all-new colorway is dropping this June: the new Off White Air Jordan 1 UNC. https://www.instagram.com/p/BiLOHqzB1eX/?taken-by=pinoe77 It’s clear that Nike is trying to maximize its investment in their most unique collaboration…